Asha McDermott | Communication, Media and Learning Technologies Design | Mathematics Science and Technology

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Communication, Media & Learning Technologies Design

In the Department of Mathematics, Science & Technology

Innovatio Consulting & Design: Business Plan

Asha McDermott, M.A. in Communication and Education

The purpose of this business plan was to research the theories and strategies best done in the fields of consulting and organizational culture, and to make relevant the business and goals of Innovatio Consulting & Design. The results of this research revealed there are many controversial opinions regarding the relevance, theory, and idea of organization cultures. However, the overarching findings prove that organizations due in fact have a culture and it shapes an organization for success or for failure. Managers are the head influencers of this theory and without their ability to properly manage and motivate their employees by methods of coaching, mentoring, and managing employees may become disengaged and dissatisfied if they are in a stressful and negative cultural environments. Hence, it is important, according to experts already in the field, to train, consult, and educate managers and employees to make better decisions regarding their working environments through methods of design thinking and communications.

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