Event Promotion

Event Promotion

External Affairs offers support and guidance on the promotion of College events. To help ensure a successful, well-attended and accessible event, organizers can leverage a wide variety of communications methods to promote it to the campus community and, where relevant, the general public. 

Contact digital@tc.columbia.edu for assistance with the event promotion opportunities listed below.

Contact the Office of External Affairs to 212-678-3412 to discuss additional communications methods to market your event, including outreach to external media and advance stories on the TC website.  

For questions about the creation of designed event collateral, contact Heather Donohue at donohue@tc.columbia.edu or 212-678-8256.

Display your event on the online calendar

If you have a T4 account, you can add events to the calendar through your site following our instructions and guidelines. You may request an account that you can use to post an event to the TC event calendar.

Post your event to the TC Eboard

The eBoards are located throughout main level hallways and the cafeteria and they can help to advertise upcoming events. You may request posting an event on the eBoards by logging in to the eboard submissions system using your Columbia ID and password.

Post to the MyTC Message Board

The MyTC Message Center is a general communication hub for the Teachers College community and posting is open to all members, although a few categories are restricted to particular offices. Log into the portal for more information.

Social Media

TC has an active presence on many social media accounts. Your department, program or center may already have a social media account. Check here for more information. Contact digital@tc.columbia.edu to discuss the potential opportunity to promote an event via TC’s institutional social media accounts.

TC E-newsletters

College events can be submitted for consideration to be featured in TC e-newsletters.

Contact digital@tc.columbia.edu to discuss opportunities to include your event in External Affairs’ News You Can Use weekly digest of news and happenings at the College.

Contact Emily Kobel at kobel@tc.columbia.edu to discuss opportunities to include your event in Alumni Relations’ weekly Events Digest.

General Photo Consent Sign

This General Photo Consent sign can be posted to notify attendees if you are photographing or filming your event.

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